YOU’VE ALREADY SEEN #FAMEHACKERS IN YOUR INDUSTRY
They’re probably your competition
DON’T BE THIS GIRL…
BE A
FAME
HACKER
GET PAID TO SPREAD YOUR EXPERTISE
€1500 for 30 mins of speaking
€2000 to speak at a press conference
Be FEATURED IN THE TOP MAGAZINES IN YOUR INDUSTRY
BE SEEN BY THOUSANDS OF YOUR IDEAL CLIENTS WHO HAVE PAID TO READ YOUR WORDS
WIN AWARDS IN YOUR NICHE
Natural Skincare Niche
Artisanal Organic Chocolate Niche
BE TREATED AS A LEADING EXPERT
RECOGNITION = $$$
FEATURED IN A ‘WHO’S WHO’ OF YOUR NICHE
INVITED TO BE A JUDGE
…AND SO MUCH MORE
LAND A PUBLISHING DEAL
CRUSH IT IN NATIONAL COMPETITIONS
#FAMEHACKER PRAISE
INVITED TO BE INTERVIEWED
CRAFTING THE PERFECT ‘BRAND STORY’
BOOK STARTED
MEDIA KIT CREATED
IDEAL-CLIENT ATTRACTING ‘ABOUT ME’ PAGE
EPIC LIST-BUILDING (NO ADS NEEDED)
READY FOR SOME TRUTHBOMBS? 💣
I‘m Star and I’m a #FameHacker
Confession: I’m not much of a blogger and I don’t bother keeping up with Social Media 24/7 but I wanted to blow up in my business niche.
Just like you, I knew I was on a mission and I wanted people to benefit from my work.
But It’s really distressing trying to get your voice heard in this over-crowded world.
So I did something RADICAL. I stopped blogging. I stopped being on social media constantly.
I started #FameHacking
I studied the people in my industry that had risen to the top of the ladder; the superstars, the leading lights, the movement makers, and I noticed a pattern between them.
They all followed a similar formula. A fame formula as I now call it.
When I followed this Fame Formula, the results were incredible! In a very short time, I had climbed close enough to the top of the ladder to be considered a leading expert in my field.
I’ve now used this concept with several of my own businesses and my clients’ businesses with life-changing results.
Imagine having a career highlight reel like mine…
REGULAR Guest expert for BBC Radio Devon
Paid Columnist for Natural Health Magazine
Guest Expert for Raw Kitchen (Active Channel)
Featured in over 20 top publications
Offered a lucrative TV presenting contract
Voted into the ‘Who’s Who’ of my industry.
Featured in Simply The Best (raw food chef compendium)
Landed a publishing deal for my 1st book.
Expert Judge for Natural Beauty Awards 2014
Guest Speaker at Top UK Health Events
🤯 Imagine this 🤯
Enrol in EXPOSURE.
Become a #FameHacker
…and watch your career take off.
(even if you hate blogging, list-building, hustling or social media)
The Fame foundation
week 1: Build a fame brain
Start the program with a positive mindset to get rockstar confidence. Even if you’re introverted (like me), you can still rock the virtual stage like a superstar. We’ll even organise your laptop & workspace ready for fame. Every diva needs to declutter set their stage.
Your encore: the cool confidence & clarity of a biz celebrity
week 2: Your Prestige Powerniche
To become a famous ‘biz celeb’ in an overcrowded solopreneur scene you must align your passions into one BIG thing so that you can become sought-after and desired.
We’ll distill your skills + passion + personality into one prestigious powerniche™ that will instantly elevate you above your competitors and focus all eyes on you.
Your encore: you’ll be perfectly aligned for stardom.
Step into stardom
week 3: Your ‘superhero’ name
Two things will help you become famous fast in any scene; 1) having a super clear message about what you ‘do’ and 2) being memorable. A ‘superhero’ name does both of these things for you, that’s why they’re so popular.
Think of: The Juicemaster, The Food Psychologist, The Medicinal Chef and Food Babe. Their memorable ‘stage names’ have contributed to their fame.
Your encore: nail your stage name and craft a spotlight-grabbing bio.
week 4: Your stardom story
Every human on the planet has a collection of life stories. We call it baggage, the media calls it ‘a story’. Find the jewels in your life’s journey so far and string them together into a sparkling story that inspires others.
Your encore: Harness the power of story with a curated highlight reel to inspire and delight audiences.
Your fame platform
week 5: Elevate your expertise
Fame seeks out an expert and the media loves innovation. Designing your signature service or product instantly elevates you into ‘visionary’ status and a go-to expert leader.
‘Coaching’ won’t make you famous, but being the creator of The Glowing Green Smoothie, The Desire Map, I Quit Sugar or Super Juice Me can. Develop a ‘signature system’ and use it as a platform to elevate your fame.
Your encore: create your innovative signature system to boost your fame & following.
week 6: Media Mojo
Media people are busy people. Make yourself as amenable as possible.
A fabulous media page on your website showcasing your powerniche and what you are available for plus a gallery of enticing images relating to any media features you’ve already had. A full colour professional-looking media kit or press pack is a must-have to ignite the interest of busy journalists.
Your encore: an eye-catching media page, gallery and downloadable PDF press kit.
Get Published
week 7: land a publishing deal (part 1)
Guess what? To land a killer publishing deal for your positioning book you don’t even need to have written it yet. It’s true. For non-fiction books you just need a synopsis.
Don’t worry if you’ve never heard of a synopsis before, I’m going to take you step by step through crafting a deal-making synopsis that will have agents & publishers falling over themselves to work with you.
Your encore: write your jaw-dropping synopsis to land a publishing deal (before you’ve written your book)
week 8: land a publishing deal (part 2)
With your synopsis written it’s time to find the right agents and publishers for your book and to create a contact plan.
We’ll be crafting the perfect cover letters to go with your synopsis (your synopsis won’t even be read without a juicy cover letter) and then putting together your author kit to send off to land that publishing deal you’ve always dreamed of.
Your encore: get the right eyes on your synopsis (and land that deal!) with part 2 of my get published training.
Publicity & promo
week 9: Hot Off The Press
No more lurking in the shadows, hiding your light under a bushel (whatever that is).
With your stunning press pack it’s time to start pestering approaching publications: guest blogs and print media (yes, real magazines!). We’ll start local and go national. I’ll give you my email templates to make it easy and we’ll find the right niche publications for your business.
Your encore: connect with at least 5 niched publications and a create a mapped-out media schedule.
week 10: Visibility voodoo
To stay ahead in the fame game you need to build your kit of promotional and publicity tools. This can include social media fanbase building, subscribers and visibility (online and offline)
As a rising star in the online solopreneur world you need to be pumping your powerniche content out into the ether in several different ways: blogging, vlogging, press releases, social media interactions, advertorials and other creative ways to get your signature stuff out there.
Your encore: build your all-inclusive promo blueprint and create your press releases, one-sheet, memes and content strategies.
own your stage
Week 11: Rock the mic
Ok, this is where you take a serious step up onto the stage and into your spotlight.
I’m going to show you how to find niche events and apply to speak at them (and get paid!). You’ll need a few ‘handbag essentials’ such as a speaker ‘one-sheet’, speaker page, maybe even a showreel and a way to capture leads on the day (and get raving testimonials).
Your encore: build your attention-grabbing speaker one-sheet and apply for paid speaking gigs.
Week 12: Become the go-to guru
Be red carpet ready with my final module in becoming the go-to expert in your niche. This is where you cement your place as a sought-after media darling.
This is the final piece of the puzzle. We’ll create your fame profile and get you listed on the relevant databases for your powerniche. These are the databases that journalists and TV researchers use to find fresh faces for their shows and magazines. It’s not enough to be listed though – I’ll show you how to proactively get picked as the next big thing each time.
Your encore: You’ll be perfectly positioned for a swift uphill ride to stardom. This is where you become competition-proof. Your fame blueprint is complete.
My #FameHackers grabbing the spotlight…
The Thai Diet Revolution takes off
Rachel launched her Thai Diet Revolution and has already had articles published in Huffington Post and just became a Content Partner on SideChef (top 3 Food & Drink in the US app store). As a direct result of being featured – her subscriber list grew from 83 to over 1500 in just a few weeks.
Chinese 5-elements back in the spotlight
Rhiannon is our Chinese 5-element expert bringing out two books and putting this ancient system of health & food back on the map. Rhiannon has had multiple media features including a recent published article in Woman & Home magazine.
Holistic Gynecology on TV
Dr. Dorothee Struck – a holistic gynecologist and herbal hormonal specialist – recently had her 2 minutes of fame on national television and as a result of that exposure; saw her book skyrocket into number two position on Amazon (in her niche).
Clean eating from Anna
Anna Pugacova – The Clean Girl – put her Exposure training into practise and leveraged her nutritional expertise into a speaking gig that paid her $1800.
